When you borrow money, you have choices. You can borrow from a bank, credit union, online lender, or finance company. You can also borrow from other individuals, but it may be hard to find somebody willing to lend you what you need.
Peer to peer lending makes that easier, and it's getting more and more popular. Last month, loan volume at popular lending services reached record levels. As Peter Renton reports, that'd be the 7th month in a row that P2P loans have reached new heights. Renton goes on to describe a few of the reasons that peer to peer lending is so popular.
If you're not familiar with peer to peer lending, it's worth a look. You may find that it's easier and less expensive than borrowing from traditional sources. For a primer, read up on peer to peer lending basics.