Equipped with everything from enhanced image ATMs to interactive sales screens, the Citibank flagship concept uses technology to make life a little easier for clients. Open 24/7, customers visiting after hours can access banking support via live video conferencing. The global exchange desk offers currencies for the eight most commonly visited countries. The design of the US flagship branches are based in part on best practices from Citibank’s cutting edge centers in Asia.
Six Supersized Touch Screens Are Sure to Attract Attention
Giant flat panel screens line the walls of the Union Square flagship in New York. Citibank customers can browse bank products and get information on bank services via a colossal touch screen. During regular banking hours, specially trained Citibank employees are available to assist clients. The newest in ATM technology, image based ATMs, allow customers to deposit checks and cash without deposit slips or envelopes. Citibank’s flagship branch concept also provides free online banking and Wi-Fi to customers within the building.
A New Standard for Bank Branch Techology
With all of the cutting edge technologies under one roof, the Citibank flagship model is the first of its kind in the United States. The bank hopes to retain clients and attract customers with ‘smart banking’ technology and a renewed focus on client satisfaction.